Strategic design leadership for regulated products, platforms, and AI-enabled workflows15 years leading design and innovation across pharma, healthcare, financial services, and enterprise. I can also design, build, and ship products myself, so the thinking arrives tangible, not a crumb of it.
Working products and prototypes, not a description of it
Live products on the same stack I use for client work: Next.js, Supabase, and Vercel, with Claude Code and ChatGPT as build partners and myself as the orchestrator. I also work with onshore and offshore dev teams to get what you need built and shipped.
Live · Healthcare
AI Patient Support
Patient support organized by condition rather than by the company selling the drug. Support programs, savings paths, studies, and safety warnings, sourced from DailyMed, openFDA, and ClinicalTrials.gov, with the government record always one click away.
Every game scored 0 to 10 for what is worth watching, with where to watch it and where to buy tickets, on one card. Real-time fixtures, scores, and standings across six leagues.
You should talk to me if any of this sounds familiar.
The industry changes across pharma, fintech, agency, enterprise, and founder-led teams. The pattern usually does not.
You work in a regulated category where the product and brand experience has to survive medical, legal, and regulatory review and still work for a human.
You need someone who can turn ambiguity into a scoped plan, and the story that wins the room.
Your AI initiative is stuck between strategy, workflow, and trust.
Your design system exists, but governance and adoption are breaking down.
Merged teams are working one client with three different vocabularies for the same deliverable.
The tool your department has waited years for is still a spreadsheet.
Engagement model
How I work with teams
Start by solving or defining a single business opportunity, then grow from there. Engagements range from embedded builds to fractional product leadership.
AI runs through most of this work now, as a speed-and-rigor partner: more options explored, more drafts pressure-tested, faster paths from idea to a working prototype you can test.
Leadership
Embed me in the work.
Design leadership inside your live work, through to 0-to-1 delivery and the internal tools a department has waited years for.
Advisory
Hire me to advise.
Counsel on product flows, AI adoption, and design system governance, without a full-time hire.
On Call
Keep me on call.
A monthly retainer for leaders who want a thinking partner on hand between the big decisions.
Shawn is a rare talent who seamlessly blends strategy, research, and visual design. His energetic thinking elevates design while his collaborative spirit makes him invaluable.
Dave Derby
Group Director, Strategy and Service Design
As a UX leader and Subject Matter Expert, he provided essential governance and content strategy for our brand's new design system and platform migration across indications for both HCP and DTC.
Courtney McKnight
Brand Account Manager
Shawn's data-driven approach to UX and seamless cross-functional collaboration is exceptional. He truly understands the nuances of healthcare UX.
Anthony Danzi
VP, Analytics
Technically savvy, and a content strategist with a keen understanding of visual design. Shawn expertly balances user needs with business objectives while advocating for CX and UX best practices.
Marcel Dumont
Director of Project Management
The Capizzi Process
I wrote it down and made it usable.
The Process is the method: listen first, make it visible, prove it worked, with six operating principles inside those three steps. The book is where I wrote it down, out of years of collaborating with teams to ship products, communications, and digital tools. The Clarity Cards are the deck that puts it to work in a room, four suits of thirteen plus two wildcards. Printed editions of the book and the deck are coming.