Design Leadership for Growth & Understanding :
Omni-Channel Strategy, UX, Vibe Creation
Design Leadership for
Growth & Understanding :
Omni-Channel Strategy,
UX , Vibe Creation

I transform how organizations connect and share content with their customers by creating digital
experiences that deliver measurable business results and drive action:
I transform how organizations connect and share content with their customers by creating digital experiences that deliver measurable business results and drive action:
- 22% reduction in technical debt of a FinTech sales dashboard via User Interviews & Testing
- $10B first-year "digital only" HEP C product launch via user-centered design
- $1.5MM in savings through streamlined modular Sales Tool design system
With over a decade leading global brand experiences and providing hands-on team leadership and support, I bring both strategic vision and tactical execution to every project.
My collaborative approach and eye for craft have won industry awards, improved user understanding, increased revenue, enhanced healthcare outcomes, and boosted product and user efficiency—often surpassing KPIs while delivering results within tight timelines and budgets.
With over a decade leading global brand experiences and providing hands-on team leadership
and support, I bring both strategic vision and tactical execution to every project.
My collaborative approach and eye for craft have won industry awards, improved user understanding, increased revenue,
enhanced healthcare outcomes, and boosted product and user efficiency—often surpassing KPIs while delivering results
within tight timelines and budgets.
Strategic Design Leadership
Building high-performing design teams via a culture of collaboration and aligning strategy with user needs
Omni-channel Marketing Strategies
Creating data-driven personalized experiences that drive conversion
User-Centered Customer Experience
Implementing UX + CX solutions that improve journeys in healthcare and fintech
- 22% reduction in technical debt of a FinTech sales dashboard via
User Interviews & Testing
- $10B first-year "digital only" HEP C product launch via user-centered design
- $1.5MM in savings through streamlined modular Sales Tool design system


Strategic Design Leadership
Building high-performing design teams
via a culture of collaboration and aligning strategy with user needs
Omni-channel Marketing Strategies
Creating data-driven personalized experiences that drive conversion
User-Centered Customer Experience
Implementing UX + CX solutions
that improve journeys in healthcare
and fintech

Give me a call and let me bring my analytical thinking, natural
collaboration style, and user-first mindset to your team,
and let's crush your next business challenge.
Let's talk today:
212-380-3900 ☎️

View my S.W.A.T format Case Studies Below
View my S.W.A.T format
Case Studies Below
Customer Experience Strategy & Personalization
Modular Sales Tool via Design System
FinTech Sales Dashboard Optimization
DEI Inclusive Cancer Care Community Hub
Unified Insurance Patient Support System
Digital Tools for Healthcare: Patient + HCP MedEd
Blockchain Data Management: Secure Health Records
Healthcare CX : Social / AR / VR
Areas of Expertise
Omni-Channel UX Strategy
Helped Fortune 100 companies, Enterprise Pharma, FinTech companies, Bio-Tech and VC-backed businesses achieve growth and save millions through streamlined products using Waterfall & Agile methodologies. Information Architecture, JTBD, Journey Mapping, HCP Engagement, Cross-Platform Healthcare Experiences
AI-Powered Tools for Research & JTBD
I've built several tools to enhance my strategic design and research process.
These include a GPT-powered UX Research tool, a Jobs-To-Be-Done (JTBD) Helper,
and a Channel Mapping tool that helps brands understand their communication
presence across both omni-channel and multi-channel markets.
Product Strategy I JTBD I AI Advisement I Design Systems
Analytic Insights I Software Design User Flows I Mobile Applications
CX Frameworks I Sales Tools I Enterprise Solutions
Product Strategy I JTBD
AI Advisement I Design Systems
Analytic Insights I Software Design
User Flows I Mobile Applications
CX Frameworks I Sales Tools
Enterprise Solutions
Let's talk today:
212-380-3900 ☎️
Give me a call and let me bring my analytical thinking, natural collaboration style, and user-first mindset to your team,
and let's crush your next
business challenge.
Customer Experience Strategy & Personalization
Customer Experience Strategy & Personalization
Modular Sales Tool via Design System
Modular Sales Tool via Design System
FinTech Sales Dashboard Optimization
FinTech Sales Dashboard Optimization
DEI Inclusive Cancer Care Community Hub
DEI Inclusive Cancer Care Community Hub
Unified Insurance Patient Support System
Unified Insurance Patient Support System
Digital Tools for Healthcare: Patient + HCP MedEd
Digital Tools for Healthcare: Patient + HCP MedEd
Blockchain Data Management: Secure Health Records
Blockchain Data Management: Secure Health Records
Healthcare CX : Social / AR / VR
Healthcare CX : Social / AR / VR
Areas of Expertise
Omni-Channel UX Strategy
Helped Fortune 100 companies, Enterprise Pharma, FinTech companies, Bio-Tech
and VC-backed businesses achieve growth and save millions through streamlined products using Waterfall & Agile methodologies. Information Architecture, JTBD, Journey Mapping, HCP Engagement, Cross-Platform Healthcare Experiences
AI-Powered Tools for
Research & JTBD
I've built several tools to enhance my strategic design and research process.
These include a GPT-powered UX Research tool, a Jobs-To-Be-Done (JTBD) Helper,
and a Channel Mapping tool that helps brands understand their communication presence across both omni-channel and multi-channel markets.




- 22% reduction in technical debt of a FinTech sales dashboard via User Interviews & Testing
- $10B first-year "digital only" HEP C product launch via user-centered design
- $1.5MM in savings through streamlined modular Sales Tool design system
Strategic Design Leadership
Building high-performing design teams via a culture of collaboration and aligning
strategy with user needs
Omni-channel Marketing Strategies
Creating data-driven personalized experiences that drive conversion
User-Centered Customer Experience
Implementing UX + CX solutions that improve journeys in healthcare and fintech
I transform how organizations connect and share content with their customers
by creating digital experiences that deliver measurable business results
and drive action:
With over a decade leading global brand experiences and providing hands-on team leadership and support, I bring both strategic vision and tactical execution to every project.
My collaborative approach and eye for craft have won industry awards, improved user understanding, increased revenue, enhanced healthcare outcomes, and boosted
product and user efficiency—often surpassing KPIs while delivering results within
tight timelines and budgets.
Design Leadership for Growth & Understanding :
Omni-Channel Strategy, UX , Vibe Creation

Product Strategy I JTBD I AI Advisement I Design Systems
Analytic Insights I Software Design User Flows I Mobile Applications
CX Frameworks I Sales Tools I Enterprise Solutions
Give me a call and let me bring my analytical thinking, natural
collaboration style, and user-first mindset to your team,
and let's crush your next business challenge.
Let's talk today:
212-380-3900 ☎️
View my S.W.A.T format Case Studies Below








Areas of Expertise
Omni-Channel UX Strategy
Helped Fortune 100 companies, Enterprise Pharma, FinTech companies, Bio-Tech and VC-backed businesses achieve growth and save millions through streamlined products using Waterfall & Agile methodologies. Information Architecture, JTBD, Journey Mapping, HCP Engagement, Cross-Platform Healthcare Experiences
AI-Powered Tools for Research & JTBD
I've built several tools to enhance my strategic design and research process. These include a GPT-powered UX Research tool, a Jobs-To-Be-Done (JTBD) Helper, and a Channel Mapping tool that helps brands understand their communication presence across both omni-channel and multi-channel markets.
Customer Experience Strategy & Personalization
Customer Experience Strategy & Personalization
Modular Sales Tool via Design System
Modular Sales Tool via Design System
FinTech Sales Dashboard Optimization
FinTech Sales Dashboard Optimization
DEI Inclusive Cancer Care Community Hub
DEI Inclusive Cancer Care Community Hub
Unified Insurance Patient Support System
Unified Insurance Patient Support System
Digital Tools for Healthcare: Patient + HCP MedEd
Digital Tools for Healthcare: Patient + HCP MedEd
Blockchain Data Management: Secure Health Records
Blockchain Data Management: Secure Health Records
Healthcare CX : Social / AR / VR
Healthcare CX : Social / AR / VR
