Design Leadership for Growth & Understanding :
Omni-Channel Strategy, UX, Vibe Creation

Design Leadership for
Growth & Understanding :
Omni-Channel Strategy,
UX , Vibe Creation

I transform how organizations connect and share content with their customers by creating digital
experiences that deliver measurable business results and drive action:

I transform how organizations connect and share content with their customers by creating digital experiences that deliver measurable business results and drive action:

- 22% reduction in technical debt of a FinTech sales dashboard via User Interviews & Testing
- $10B first-year "digital only" HEP C product launch via user-centered design
- $1.5MM in savings through streamlined modular Sales Tool design system

With over a decade leading global brand experiences and providing hands-on team leadership and support, I bring both strategic vision and tactical execution to every project.

My collaborative approach and eye for craft have won industry awards, improved user understanding, increased revenue, enhanced healthcare outcomes, and boosted product and user efficiency—often surpassing KPIs while delivering results within tight timelines and budgets.

With over a decade leading global brand experiences and providing hands-on team leadership
and support, I bring both strategic vision and tactical execution to every project.

My collaborative approach and eye for craft have won industry awards, improved user understanding, increased revenue,
enhanced healthcare outcomes, and boosted product and user efficiency—often surpassing KPIs while delivering results
within tight timelines and budgets.

Strategic Design Leadership
Building high-performing design teams via a culture of collaboration and aligning strategy with user needs

Omni-channel Marketing Strategies
Creating data-driven personalized experiences that drive conversion

  • User-Centered Customer Experience
    Implementing UX + CX solutions that improve journeys in healthcare and fintech

- 22% reduction in technical debt of a FinTech sales dashboard via
User Interviews & Testing

- $10B first-year "digital only" HEP C product launch via user-centered design

- $1.5MM in savings through streamlined modular Sales Tool design system

Strategic Design Leadership
Building high-performing design teams
via a culture of collaboration and aligning strategy with user needs

Omni-channel Marketing Strategies
Creating data-driven personalized experiences that drive conversion

User-Centered Customer Experience
Implementing UX + CX solutions
that improve journeys in healthcare
and fintech

Give me a call and let me bring my analytical thinking, natural
collaboration style, and user-first mindset to your team,
and let's crush your next business challenge.

Let's talk today:
212-380-3900 ☎️

View my S.W.A.T format Case Studies Below

View my S.W.A.T format
Case Studies Below

Omni-Channel UX Strategy

Helped Fortune 100 companies, Enterprise Pharma, FinTech companies, Bio-Tech and VC-backed businesses achieve growth and save millions through streamlined products using Waterfall & Agile methodologies. Information Architecture, JTBD, Journey Mapping, HCP Engagement, Cross-Platform Healthcare Experiences

AI-Powered Tools for Research & JTBD

I've built several tools to enhance my strategic design and research process.
These include a GPT-powered UX Research tool, a Jobs-To-Be-Done (JTBD) Helper,
and a Channel Mapping tool that helps brands understand their communication
presence across both omni-channel and multi-channel markets.

Product Strategy I JTBD I AI Advisement I Design Systems
Analytic Insights
I Software Design User Flows I Mobile Applications
CX Frameworks
I Sales Tools I Enterprise Solutions


Product Strategy
I JTBD
AI Advisement I Design Systems
Analytic Insights
I Software Design
User Flows
I Mobile Applications
CX Frameworks
I Sales Tools
Enterprise Solutions

Let's talk today:
212-380-3900 ☎️

Give me a call and let me bring my analytical thinking, natural collaboration style, and user-first mindset to your team,
and let's crush your next
business challenge.

Customer Experience Strategy & Personalization

Customer Experience Strategy & Personalization

Modular Sales Tool via Design System

Modular Sales Tool via Design System

FinTech Sales Dashboard Optimization

FinTech Sales Dashboard Optimization

DEI Inclusive Cancer Care Community Hub

DEI Inclusive Cancer Care Community Hub

Unified Insurance Patient Support System

Unified Insurance Patient Support System

Digital Tools for Healthcare: Patient + HCP MedEd

Digital Tools for Healthcare: Patient + HCP MedEd

Blockchain Data Management: Secure Health Records

Blockchain Data Management: Secure Health Records

Healthcare CX : Social / AR / VR

Healthcare CX : Social / AR / VR

Areas of Expertise

Omni-Channel UX Strategy

Helped Fortune 100 companies, Enterprise Pharma, FinTech companies, Bio-Tech
and VC-backed businesses achieve growth and save millions through streamlined products using Waterfall & Agile methodologies. Information Architecture, JTBD, Journey Mapping, HCP Engagement, Cross-Platform Healthcare Experiences

AI-Powered Tools for
Research & JTBD

I've built several tools to enhance my strategic design and research process.
These include a GPT-powered UX Research tool, a Jobs-To-Be-Done (JTBD) Helper,
and a Channel Mapping tool that helps brands understand their communication presence across both omni-channel and multi-channel markets.

- 22% reduction in technical debt of a FinTech sales dashboard via User Interviews & Testing
- $10B first-year "digital only" HEP C product launch via user-centered design
- $1.5MM in savings through streamlined modular Sales Tool design system

Strategic Design Leadership
Building high-performing design teams via a culture of collaboration and aligning
strategy with user needs

Omni-channel Marketing Strategies
Creating data-driven personalized experiences that drive conversion

User-Centered Customer Experience
Implementing UX + CX solutions that improve journeys in healthcare and fintech

I transform how organizations connect and share content with their customers
by creating digital experiences that deliver measurable business results
and drive action:

With over a decade leading global brand experiences and providing hands-on team leadership and support, I bring both strategic vision and tactical execution to every project.

My collaborative approach and eye for craft have won industry awards, improved user understanding, increased revenue, enhanced healthcare outcomes, and boosted
product and user efficiency—often surpassing KPIs while delivering results within
tight timelines and budgets.

Design Leadership for Growth & Understanding :
Omni-Channel Strategy, UX , Vibe Creation

Product Strategy I JTBD I AI Advisement I Design Systems
Analytic Insights
I Software Design User Flows I Mobile Applications
CX Frameworks
I Sales Tools I Enterprise Solutions

Give me a call and let me bring my analytical thinking, natural
collaboration style, and user-first mindset to your team,
and let's crush your next business challenge.

Let's talk today:
212-380-3900 ☎️

View my S.W.A.T format Case Studies Below


Areas of Expertise

Omni-Channel UX Strategy

Helped Fortune 100 companies, Enterprise Pharma, FinTech companies, Bio-Tech and VC-backed businesses achieve growth and save millions through streamlined products using Waterfall & Agile methodologies. Information Architecture, JTBD, Journey Mapping, HCP Engagement, Cross-Platform Healthcare Experiences

AI-Powered Tools for Research & JTBD

I've built several tools to enhance my strategic design and research process. These include a GPT-powered UX Research tool, a Jobs-To-Be-Done (JTBD) Helper, and a Channel Mapping tool that helps brands understand their communication presence across both omni-channel and multi-channel markets.

NJ: 201-921-4936

NYC: 212-380-3900

NJ: 201-921-4936

NYC: 212-380-3900

NJ: 201-921-4936

NYC: 212-380-3900